Privacy Policy
Last updated October 21, 2026 · Questions? [email protected]
01Overview
This Privacy Policy explains how Nido (“Nido,” “we,” “us”) — the AI home-planning service at mynido.io — collects, uses, shares, and protects your personal information, and the rights you have. It applies to the Nido website and app.
We aim to collect only what we need to help you plan and move into your home, and to be clear about how it is used.
02Information we collect
Information you give us
- Account details: your name, email address, and profile image, provided through our authentication provider when you sign up.
- Your home data: the homes, rooms, items, quantities, budgets, prices, brands, retailers, notes, and style preferences you add.
- Photos: images you capture or upload when scanning items and packing bins with the Move Tracker.
- Collaboration data: the email addresses you use to invite collaborators, and messages or prompts you send to the AI assistant.
Information we collect automatically
- Usage and device data: pages viewed, features used, actions taken, approximate location (from IP), browser and device type — collected through analytics and cookies.
- Cookies and similar technologies: used for sign-in, preferences, and analytics (see Cookies and consent below).
03How we use your information
We use your information to:
- provide, personalize, and maintain the service — building your checklists, budgets, product suggestions, and inventory;
- run the AI features, by sending the necessary context to our AI providers to generate your results;
- enable collaboration and sharing with people you invite;
- send you account email (such as welcome, invite, and assignment messages), notifications about your own move plan, and — where you have agreed to them, or have not opted out — marketing emails (see Emails we send below);
- understand usage, fix problems, and improve the product through analytics;
- protect the service against fraud, abuse, and security threats, and comply with legal obligations.
04Legal bases (GDPR)
If you are in the EEA or UK, we rely on these legal bases:
- Contract — to provide the service you sign up for.
- Legitimate interests — to secure, analyze, and improve Nido, in a way balanced against your rights.
- Consent — for non-essential cookies and analytics; you can withdraw it at any time through our consent banner.
- Legal obligation — where we must process data to comply with the law.
06AI processing
To generate suggestions, checklists, image recognition, and answers, Nido sends the relevant context — such as your rooms, items, style, and prompts — to our AI providers (Anthropic and OpenAI). Under their business API terms, your inputs and outputs are processed only to return your result and are not used to train their models. We do not send more than is needed to produce your result. Your Ask Nido prompts are recorded in analytics only by length, never by their text.
07Emails we send
Nido sends three kinds of email, and they are governed differently.
- Account email — collaboration invites, task assignments, data-request confirmations and messages about your account. These are part of the service you signed up for, so they are always sent and there is nothing to unsubscribe from. They never contain promotion.
- Notifications — your move plan and reminders, a weekly progress digest, and activity in homes you share. These are on by default and each one has its own off switch.
- Marketing — AI Picks and room ideas, deals and price drops, guides, product news and the occasional survey. Each of these has its own switch too.
Your consent, by where you are
If you are in the United Kingdom, the EU or the EEA, or Canada, we send marketing email only with your consent (UK GDPR and PECR, GDPR Article 6(1)(a) with ePrivacy, and CASL). We ask for it once inside the app, never as a condition of using Nido, and you can withdraw it at any time with no effect on your account. If we cannot tell where you are, we treat you as needing to opt in.
If you are in the United States, marketing email is on unless you opt out, which the CAN-SPAM Act permits — and every marketing email carries a one-click unsubscribe and our postal address. Account email and notifications are sent on the basis of our contract with you and our legitimate interest in running the service.
To work out which rule applies, we record the time zone your browser reports and the country it implies. We do not look up your location from your IP address. If we have already recorded a country where consent is required, a different time zone later on will not change that — travelling does not switch marketing email on.
How to stop email
- Use the one-click unsubscribe your email app offers on any notification or marketing email — it takes effect immediately and applies to that kind of email.
- Open the “Manage email preferences” link in the footer of any such email. That page needs no sign-in and lets you switch any topic off, pause non-essential email for 30 days, or unsubscribe from all marketing at once.
- Or use Settings → Emails from Nido in the app, which offers exactly the same controls.
Reporting one of our emails as spam has the same effect as unsubscribing: we stop sending you anything that is not account email, and we stop writing to that address.
Who delivers them, and what we record
Our email is delivered by Resend (Resend, Inc.), which processes your email address and the message in order to deliver it. For each email we send, we keep a record of the recipient address, the subject, which email it was, and what happened to it — accepted, delivered, delayed, bounced, reported as spam, or the reason we deliberately did not send it. We also record the first click on a link in an email.
We do not track whether you opened an email: there is no tracking pixel in Nido's email, and we do not use opens to decide what to send you. We also do not store the body of the emails we send.
This record is how we honour your choices, keep bad addresses out of our list, and meet the deliverability rules mailbox providers set. We keep each send and delivery record for up to two years and then delete it.
Your email preferences — which topics you want, your consent and when you gave it — are part of your account, and are deleted with it. One thing outlives both: if an address has bounced or been reported as spam, it stays on a do-not-email list indefinitely, so that we never write to it again. That list holds the address and the reason, and nothing else.
If you answer our survey
Once in a while we email you one question — how likely you are to recommend Nido, from nought to ten — and you answer it by tapping a number in the email. We keep the number you tapped, anything you choose to write in the comment box afterwards, and the date, alongside your account, and the Nido team reads it with your name and email address beside it. It is kept with your account and deleted with it. The link in that email identifies you, which is why it is not a page search engines can find, and you are never asked more than once in ninety days. Answering is optional, and you can switch surveys off like any other kind of email.
08Invitation links
Every Nido member can get a personal invitation link to pass on to someone who is moving. We do not pay anyone for a referral and we offer nothing in exchange for one.
If you arrive on somebody's link, that page shows you their first name only — never their full name, their email address, or anything about their home. The link's code is stored in your own browser for up to 30 days so that we can tell who invited you if you go on to create an account; it is not a cookie, it is not shared with anyone else, and it is removed as soon as it has been used or the 30 days have passed. If you never create an account, nothing about your visit is attached to you.
If you share your own link, we count how many times it has been opened and how many people created an account from it. The count of visits has no times, no locations and no record of individual visitors behind it, so there is nothing that could tell you — or us — who looked at it. Where a signup is attributed, we keep which member invited which, and the date, so that the number on your settings page is right; it is deleted with either account.
09Affiliate links and advertising
Nido participates in the Amazon Associates Program and may use other affiliate networks, so we can earn a commission on qualifying purchases made through links in the app. When you click an outbound link, the destination retailer receives the request and may set its own cookies under its own privacy policy. Nido does not run third-party advertising networks and does not share your data for cross-context behavioural advertising.
11Data retention
We keep your personal information for as long as your account is active or as needed to provide the service.
You can delete your account in Settings → Delete account (how it works). We lock the account straight away and delete it 30 days later, so that you can change your mind; during those 30 days we send you no marketing email or notifications. We then delete your sign-in, your homes, rooms, items, photos and related records. If other people share a home you own, you choose whether one of them takes it over or it is deleted. Comments you left in other people's homes stay there, signed with your name only. Records of the emails we sent you and the do-not-email list are kept as described above, and some minimal logs may be retained briefly for security, fraud-prevention, and legal reasons before being removed.
12Security
We protect your information with encryption in transit, access controls, and reputable infrastructure providers. No online service can be completely secure, but we work to safeguard your data and will notify you and the authorities of a breach where the law requires.
13International data transfers
Nido and its providers may process your information in the United States and other countries whose data-protection laws may differ from yours. Where we transfer personal data out of the EEA or UK, we rely on appropriate safeguards such as the European Commission’s Standard Contractual Clauses.
14Your privacy rights
Depending on where you live, you may have the right to:
- access the personal information we hold about you, and receive a copy (portability);
- correct inaccurate information or complete incomplete information;
- delete your information;
- restrict or object to certain processing, including profiling;
- withdraw consent at any time, without affecting prior processing;
- lodge a complaint with your local data-protection authority.
To exercise any of these, email [email protected]. We will not discriminate against you for exercising your rights.
15California privacy notice (CCPA/CPRA)
If you are a California resident, you have the right to know what personal information we collect and how we use it, to request access and deletion, to correct inaccurate information, and to opt out of the “sale” or “sharing” of personal information.
Nido does not sell your personal information, and does not share it for cross-context behavioural advertising. You can still opt out of analytics cookies through our consent banner. To make a California rights request, contact [email protected]; we will not discriminate against you for exercising these rights.
16Children’s privacy
Nido is not intended for children, and we do not knowingly collect personal information from anyone under 16. If you believe a child has provided us information, contact [email protected] and we will delete it.
17Changes to this policy
We may update this Privacy Policy from time to time. When we make material changes, we will update the “last updated” date above and, where appropriate, notify you in the app or by email.
18Contact us
For any privacy question or to exercise your rights, email us at [email protected].
This page is provided for transparency and does not constitute legal advice.